Why WordPress is The Best CMS Platform for Your Business
There’s a reason – or, to be honest, a lot of reasons - why WordPress is used by millions of websites worldwide and why digital marketing consultancy companies turn to this platform as the number one option when it comes to a content management system (CMS) for their clients.
Gone are the days when WordPress was mostly used just as a blogging platform and it’s now evolved into an effective and versatile CMS platform. After all, if the likes of the New York Times and eBay are using WordPress to power their websites then they must be doing something right. Today, we’ll be looking at why WordPress is the best option for your business.
Flexible and Easy to Use
If the thought of website development is making you break out in a cold sweat, never fear! WordPress has been developed to be easy to use, even if you’re not particularly computer savvy. Newcomers generally find WordPress easy to understand and straight forward, with numerous customisations available to get your website looking just right. Even if you’re going through digital marketing consultancy services, you still need to understand how to operate your own website and WordPress makes this easy.
Making SEO Easy
With the importance of SEO for the success of your business website, it’s essential that you choose a CMS which makes the process of SEO as easy as possible and WordPress has taken this on board. The code used by WordPress makes it easy for search engines to comprehend your content and you can generate categories and tags so your website structure and content is easily understood. There are also numerous additional WordPress SEO plugins which can further optimise your SEO.
Great Security Features
After you’ve taken the time to develop your website, the last thing you want is to find that your website has been compromised through hacking. Luckily, WordPress have put a lot of emphasis on security features which means it’s very secure and safety measures are constantly being reviewed. If WordPress identify a security issue with your website, you’ll be notified very quickly and you can also take advantage of additional security plugins for extra peace of mind.
Quick to Load on Mobile Devices
You could have the best website in the world but if it takes too long to load on a mobile device, people in the digital age just don’t have the patience to wait around and Google also pays attention to how mobile friendly your website is. WordPress has taken on board the importance of mobile optimisation by making it standard that new themes are mobile friendly. Remember - to make sure your website loads quickly both on computers and mobile devices, you need to ensure that you’re using WordPress correctly so it doesn’t slow down.
Dilate Digital are digital marketing consultants in Perth and we can help you get started with your WordPress website. For more information, contact us today and we’d be happy to help.
We’ve been using Dilate for several months now and have seen great results. Most importantly though, the service is top notch. It’s easy to tell that digital marketing is their passion and their client relationships are meaningful and genuine. Well done guys, happy to have found a marketing team I can trust to grow our business.28/08/2018Leslie Trigg - Integrity Physio
Thank you Dilate for welcoming us into your dynamic, passionate and innovative business and team. The process you have developed is outstanding and guided us right the way through from development to launch. Your excellent communications were accurate, appropriately plentiful with one point of contact and you really listened to who we are and what we do. You captured the true essence of 3CM. As 3CM is a specialist in Leadership, Management and Teams; Dilate is a breath of fresh air and an inspiration as they practice what 3CM preaches…keep sowing and keep reaping Dilate, the futures exciting.18/10/20183CM Management
From the first meeting I had with the team at Dilate I was impressed by their professionalism and how personable all the staff were. I worked closely with them for about 4/5 months to build an innovative website that meet all my expectations. The user-friendliness for the customers has seen a decrease in phone bookings [compared to my previous dinosaur website] and the functionality on the backend has reduce my workload tenfold! I finally feel our website reflects my business. I would HIGHLY recommend Dilate Digital to anyone! Huge thanks to Bodie, Trav, Yi-Main and Bipu for everything!01/03/2019Barista School Perth
Dilate has been looking after our online marketing needs for over a year now and have been fantastic to deal with. During this time they have undertaken some major projects including a new website build which has helped our business hugely. The team has gone over and above to sort out any issues when they occur and have worked hard to increase our conversion rate and leads. Highly recommend these guys!01/03/2017Luke Porter - Lukes Landscaping