BUSINESS CALL TRACKING SERVICES
Call Tracking ServiceGET CLEAR ROI FROM CALL TRACKING SOFTWARE
Keep an eye on the success of your campaigns so you know what’s working and what’s not. While you might be all over your online tracking, something your business might be overlooking is call tracking. Call Tracking software which can give you insight into which ad campaigns are encouraging the most people to contact your business.
Benefits of Call Tracking Software
If you’ve never considered call tracking services before, it’s time to get on board. The most important benefit of tracking your calls is that you get a much better idea of which of your marketing campaigns are working the best and which need a little bit more attention. Without tracking your calls, you’re losing out on a lot of important data and aren’t getting the full picture. Remember, although people are increasingly turning to the internet to find products and services, most potential customers will make a phone call to your business at some stage in the process. You could think that a certain campaign isn’t getting results only to realise that it’s resulting in numerous leads through phone calls.
Thanks to Dilate’s sophisticated call tracking software, the process of tracking phone calls couldn’t be easier. With our software, you’ll receive a client login which can create your own phone tracking portal. This makes it easy to keep an eye on the analytics of your call tracking and get a good understanding of what’s working. Through Dilate, you’ll be able to use 1300 and forwarding numbers which offers seamless communication with your customers.
Call Tracking Through Dilate
When it comes to the actual tracking of your calls, Dilate’s software has the ability to determine which source the call is coming from, whether it’s direct traffic, organic search results, paid advertising or a referral source. This means you have more accurate data as to the effectiveness of your digital advertising campaign because you’re taking into account all phone calls. Tracking the source of your calls is particularly useful for AdWords call tracking as you’ll be able to see just how effective your PPC (pay per click) campaign is and you can make modifications if necessary. Not only can you see which source the calls are originating from, you’ll also be able to see which pages of your website the calls came from, like the home page or other landing pages, so you can see which parts of your website are generating the most leads and fine tune your content as necessary.
Geography tracking also comes as part of our software and you’ll be provided with specific dates, times, durations and locations of phone calls. The keywords which were originally used in the search engine prior to the call can also be tracked which means you can fine tune your SEO by making sure that all relevant keywords are being used to their full advantage in your overall campaign.
Optimal sales techniques with call tracking
Not only can our software help with phone tracking, it can also assist with sales development by providing you with the ability to listen in on all calls. You could find that many leads aren’t resulting in conversions over the phone and all it might take is some fine tuning of the sales techniques of staff members. Have a number of businesses that you want to keep track of? No problem. We can sit a number of businesses under one account to make for convenient listening.
At Dilate Digital, we’re ahead of the game when it comes to all forms of digital marketing and call tracking should factor into any campaign for your business. Our team of tech savvy pros will be able to get you set up and ready to go with our call tracking software so you can get a better understanding of your audience and track the success of various marketing campaigns.
We’ve been using Dilate for several months now and have seen great results. Most importantly though, the service is top notch. It’s easy to tell that digital marketing is their passion and their client relationships are meaningful and genuine. Well done guys, happy to have found a marketing team I can trust to grow our business.28/08/2018Leslie Trigg - Integrity Physio
Thank you Dilate for welcoming us into your dynamic, passionate and innovative business and team. The process you have developed is outstanding and guided us right the way through from development to launch. Your excellent communications were accurate, appropriately plentiful with one point of contact and you really listened to who we are and what we do. You captured the true essence of 3CM. As 3CM is a specialist in Leadership, Management and Teams; Dilate is a breath of fresh air and an inspiration as they practice what 3CM preaches…keep sowing and keep reaping Dilate, the futures exciting.18/10/20183CM Management
From the first meeting I had with the team at Dilate I was impressed by their professionalism and how personable all the staff were. I worked closely with them for about 4/5 months to build an innovative website that meet all my expectations. The user-friendliness for the customers has seen a decrease in phone bookings [compared to my previous dinosaur website] and the functionality on the backend has reduce my workload tenfold! I finally feel our website reflects my business. I would HIGHLY recommend Dilate Digital to anyone! Huge thanks to Bodie, Trav, Yi-Main and Bipu for everything!01/03/2019Barista School Perth
Dilate has been looking after our online marketing needs for over a year now and have been fantastic to deal with. During this time they have undertaken some major projects including a new website build which has helped our business hugely. The team has gone over and above to sort out any issues when they occur and have worked hard to increase our conversion rate and leads. Highly recommend these guys!01/03/2017Luke Porter - Lukes Landscaping