Remember back in 2005 when the first-ever YouTube video was uploaded? A lot has changed since then, and over the years YouTube has seen unprecedented growth. The biggest thought leaders in the tech industries are all singing the same song and it goes something like this “YouTube is the future of marketing”. It’s already dominating the internet with over 30 million worldwide visitors every day and 50% of Australians using YouTube on the reg – that’s a hell-uva-lot of traffic. In fact more video content has been uploaded in the last 30 days than all the major US Television broadcasters have released in the last 30 years, and people are watching hours of it every day, 500 million hours of it every day to be exact.
Think about that massive potential for your business – it’s huge. The wide reach of YouTube offers the perfect opportunity for your business to connect with your target audience in an engaging way.
Not only this, its widely known that on an intellectual level, and this is important for increasing your brand awareness so listen up, customers will remember 95% of your video message in contrast to the measily 10% retention rate of reading it in text. If you were watching us say this in video format right now, chances are you could still tell us in a weeks time the purpose of our video. On top of that, this form of easy marketing is surprisingly cheap and available to businesses of all sizes.