New Year, New Website! Our Agency Just Launched a New Website!
I don’t know if you’ve heard the news but Dilate Digital, a digital marketing agency in Perth, recently launched an epic new website. Their build had a unique focus on creating an epic user experience through streamlined functionality and purpose-driven content. You can check it out here, but be prepared for some serious web envy!
So why did Dilate decide to build an entirely new website from scratch?
Good question. Perhaps they’re thrill seekers, perhaps they enjoy the challenge, or perhaps their commitment to innovation is what drove them to embark on this new quest. The correct answer, however, is a mix of all of the above reasons. But mostly? It’s due to their necessity to facilitate growth.
With the amount of growth that Dilate Digital has experienced over the last 12 months, they decided it was only fitting to give their website a much-needed facelift to compliment their continued growth in the real world. Expanding to more than 50 staff worldwide and providing marketing services for more than 100 businesses, Dilate is quickly making a name for themselves as industry leaders in the marketing realm. That same drive that prompted such fast and well-maintained growth also drove the team to provide a better experience in all facets of their business and, with that, the new website project was launched.
The 4-Step Methodology
To begin the journey the team adopted their 4-step methodology, the same approach they take on for the businesses they provide marketing services for. Dilate is not about cutting corners just to get things done. They have structures in place for a reason. That’s why they insist on creating a plan before they jump in.
First, they did a deep dive into their current website and what they wanted their new website to represent. What did they want the new website to feel like, what actions did they want visitors to take on their site, how did they want to tell their story and how did they want their visitors to feel? Once they clearly understood the objectives of their website, only then could they move on to the next step. This phase required the expertise of a large portion of the Dilate team including the two partners, the operations manager, the head of development and two marketing managers skilled in content marketing, SEO and branding.
Once the roadmap was laid out, the objectives were defined and the new branding guide was complete, the development and SEO teams worked together to build the most intensive, SEO optimised, functionality-driven website the team has built to date. There is not a single image, word, page or button on their website that was not intentionally placed there and signed off on. Each page had a specific checklist and a series of 6 people had to check off each page to ensure every job was complete. You can rest easy knowing that these guys REALLY don’t do anything in halves.
After a 3 month long build by some of the most skilled web developers in the industry, the Dilate Digital website was thoroughly tested by the entire team, ensuring the functionality and journey was easy, logical and error free. Then, without so much as an “All systems are go!” speech from Directors Bodie and Tom, there was lift off and the website is launched into the online stratosphere.
Now their website is live, and they’ve received nothing but positive feedback regarding their new look, design and feel that showcases why they are one of the biggest in the business. Dilate Digital is a team that practises what they preach, strives for innovation, and ensures they’re always implementing the very best digital marketing practices for their clients. Their new web build simply amplifies what your experience with them will feel like.
We’ve been using Dilate for several months now and have seen great results. Most importantly though, the service is top notch. It’s easy to tell that digital marketing is their passion and their client relationships are meaningful and genuine. Well done guys, happy to have found a marketing team I can trust to grow our business.20180828Leslie Trigg - Integrity Physio
Thank you Dilate for welcoming us into your dynamic, passionate and innovative business and team. The process you have developed is outstanding and guided us right the way through from development to launch. Your excellent communications were accurate, appropriately plentiful with one point of contact and you really listened to who we are and what we do. You captured the true essence of 3CM. As 3CM is a specialist in Leadership, Management and Teams; Dilate is a breath of fresh air and an inspiration as they practice what 3CM preaches…keep sowing and keep reaping Dilate, the futures exciting.201810183CM Management
From the first meeting I had with the team at Dilate I was impressed by their professionalism and how personable all the staff were. I worked closely with them for about 4/5 months to build an innovative website that meet all my expectations. The user-friendliness for the customers has seen a decrease in phone bookings [compared to my previous dinosaur website] and the functionality on the backend has reduce my workload tenfold! I finally feel our website reflects my business. I would HIGHLY recommend Dilate Digital to anyone! Huge thanks to Bodie, Trav, Yi-Main and Bipu for everything!20190301Barista School Perth
Dilate has been looking after our online marketing needs for over a year now and have been fantastic to deal with. During this time they have undertaken some major projects including a new website build which has helped our business hugely. The team has gone over and above to sort out any issues when they occur and have worked hard to increase our conversion rate and leads. Highly recommend these guys!20170301Luke Porter - Lukes Landscaping