Facebook Ads: Have You Missed The Boat?

Facebook Ads: Have you missed the boat, or is it a sinking ship?

We’ve seen the hesitation a million times before.  Does Facebook advertising really work? Will it bring a positive return on investment for my business? These are both valuable questions to ask. Like anything you want to be sure that you’re not just burning through cash with nothing to prove for it. The reality is, you can’t just throw your money into Facebook ads and hope the platform’s complex algorithm will bring you qualified leads and sales. In the early days of Facebook Ads, it was literally printing money - that easy. But those days are over, and as the competition gets stiffer, it’ll only get harder. The good news is that the Facebook platform has dramatically evolved into an advertising powerhouse since its inception. Hundreds of thousands of businesses have flocked to the platform to try and capitalise on the billions of users on there. And many have seen some seriously incredible results. But have you missed the boat or is Facebook a sinking ship? Let’s jump into whether Facebook ads could be a valuable investment for your business.