Three Fundamental Reasons to Hire a Creative Agency
When it comes to hiring a creative agency, Perth business owners may be tempted to cut a few corners and save a few dollars. However, this is likely to be a costly mistake and here are three fundamentals why you need to hire a digital creative agency.
GOOD DESIGN = GOOD BUSINESS
Beautiful houses can’t be built without a strong foundation, and you can’t build a successful business without having a strong brand. A strong brand can only be delivered by the talented professionals at a creative agency. Perth business owners will find that tools don’t mean that just anyone is a designer. So, before you entrust your precious reputation with a friend with Photoshop, you may wish to consider the long term implications.
RETURN ON INVESTMENT
The old saying of you can’t judge a book by its cover is wrong. Scroll through any online book retailer and you will see that the books with the most eye catching high quality covers get the sales. This phenomenon is not a fluke, and the reason for it is that the passion of creative, talented individuals shines through. Your brand needs to have this high quality eye catching appeal to compete in the crowded marketplace. Regardless of your industry, if you want to gain the attention of potential buyers, you need to stand head and shoulders above the crowd. Your brand is how you accomplish this.
DELIVERY OF CONSISTENCY
A professional digital creative agency has the tools, skills and services needed to keep your brand consistent throughout every aspect of your business. This consistency can only be accomplished by dealing with the same design team who take pride in knowing your brand almost as well as you. A good creative agency is almost like having your own creative department except you don’t have to organise their coffee breaks and holiday schedules.
Choosing a creative agency need not be stressful. You will need to consider the quality of the portfolios for potential agencies and take note of the experience of the design team. Most reputable agencies have plenty of reviews, referrals and client feedback. Many agencies will show you samples of their previous work, and you will have the opportunity to check if their clients were happy with the end results.
Don’t be put off if the agency is not large. In some cases, very large agencies can lose your communications and work within their overly crowded systems. Smaller agencies can often offer you a more personal service, allowing you to develop a great working relationship with particular designers working on your project. However, you should be wary of using a solo operator, as you may find that they end up taking a holiday or fall sick just when you need them the most.
If you are looking for a creative agency, Perth-based Dilate is here to help. Dilate is a full service digital creative agency. Our design team would be happy to discuss your particular requirements and help you to build your brand and boost your online business profile.
I simply cannot recommend this business highly enough! Since starting with them my business has had a huge increase in online and walk-in traffic which has grown our business to the next level. The account managers are exceptional and are passionate with what they do and offer ideas and advice to grow your business from strength to strength. My dealings with Carla and now Aimee have been five star and the owner is always on hand if you need to discuss any issues. 20 out of 10 stars and you will not be sorry if you put your trust in this fantastic LOCAL Perth company.Natasha Ottey
Director Bodie is just absolutely fantastic - he was completely honest with me and could have easily taken several thousand dollars off me, but he advised my business was too small for a company like Dilate, and gave me loads of brutally honest feedback that I have actioned immediately on my site. I wish I wasn't a "DNQ lead - Too Small" but hey- And perhaps one day I'll grow up to be a real player like Dilate - but for now, here's some good karma for you.Lawrence Hobart