LOCAL SEO SERVICES
Local SEOBE THE LOCAL FOR YOUR LOCALS
Are you looking to stand out from other businesses in the local area? Make sure you take advantage of local customers searching for businesses in their area by starting your own local SEO (search engine optimisation) campaign. Local SEO should be an increasingly important part of your digital marketing strategy as the wide use of mobile devices has meant that people often search specifically for businesses which are close to them.
How Google can help
For local SEO, it’s essential that you take advantage of what Google has to offer. One of the most important parts of local SEO services is to create a Google My Business page. Google My Business uses Search, Maps, and Google+ to make your business more visible. It’s free and means your business details will appear in local searches. Google my business should be the starting point for any local seo campaign. Your first thought should be to make sure you have a proper Google My Business listing in place and that it is well optimised. Using Google My Business also means that you’ll be added to Google maps which shows potential customers the exact location of your business. Remember your business will only appear once you are verified, hence it is important to verify your business with google first.
How to optimise with Google My Business
You probably already exist in the Google My Business directory if you’re a current business so in most cases, all you need to do is claim your page. When it comes to Google, the more detail the better so add in a long description of your business and double check that your address and contact details have been entered correctly. Upload as many photos as possible and focus on getting positive reviews from customers.
The importance of citations and NAP
For local SEO, it’s all about NAP – name, address and phone number. Consistency is essential and you need to focus on both the quantity and quality of your NAP details across the internet. Citations are any reference to your NAP details on other web pages and examples include Yelp, online directories, blog posts and any other forum where your NAP details are featured. It’s essential that the NAP details for your business are accurate across the board.
The role of social networks
Don’t underestimate the power of social networks. Facebook, Twitter, YouTube, Pinterest, LinkedIn and other platforms can all contribute to your SEO as they provide more opportunities for clicks and links to your business. We’ve already talked about the importance of your NAP details so double check that all your details are correct on the various social networks and provide links to your website. Fill in all sections that ask for information about your business with as much information as possible, post about relevant local events and provide local area discounts/coupons – all of this will boost your local SEO.
Dilate Can Help Boost Your Local SEO
It never stops, this is what we believe. As we grow, it is important that our clients do to! And its Vice Versa. Part of our overall SEO service is to continuously look for growth opportunities for the campaign. It could be growing your keywords or content on page. Introducing a new services and products can be a great way to grow your current traffic size. As a premium local SEO company, we set year on year goals for growth in traffic and conversions from organic traffic which we believe is essential for every business.
As our name Dilate from the Latin Word “Dilatare” means to grow.
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We’ve been using Dilate for several months now and have seen great results. Most importantly though, the service is top notch. It’s easy to tell that digital marketing is their passion and their client relationships are meaningful and genuine. Well done guys, happy to have found a marketing team I can trust to grow our business.20180828Leslie Trigg - Integrity Physio
Thank you Dilate for welcoming us into your dynamic, passionate and innovative business and team. The process you have developed is outstanding and guided us right the way through from development to launch. Your excellent communications were accurate, appropriately plentiful with one point of contact and you really listened to who we are and what we do. You captured the true essence of 3CM. As 3CM is a specialist in Leadership, Management and Teams; Dilate is a breath of fresh air and an inspiration as they practice what 3CM preaches…keep sowing and keep reaping Dilate, the futures exciting.201810183CM Management
From the first meeting I had with the team at Dilate I was impressed by their professionalism and how personable all the staff were. I worked closely with them for about 4/5 months to build an innovative website that meet all my expectations. The user-friendliness for the customers has seen a decrease in phone bookings [compared to my previous dinosaur website] and the functionality on the backend has reduce my workload tenfold! I finally feel our website reflects my business. I would HIGHLY recommend Dilate Digital to anyone! Huge thanks to Bodie, Trav, Yi-Main and Bipu for everything!20190301Barista School Perth
Dilate has been looking after our online marketing needs for over a year now and have been fantastic to deal with. During this time they have undertaken some major projects including a new website build which has helped our business hugely. The team has gone over and above to sort out any issues when they occur and have worked hard to increase our conversion rate and leads. Highly recommend these guys!20170301Luke Porter - Lukes Landscaping