The Dilate Blog
Category: Social Ads
Small business doesn't mean small growth. Dare to scale with Google Ads.
Pay-per-click. Either the most exciting or daunting thing you'll ever take on. Google Ads, previously known as Google Adwords, can be an imposing investment. It sounds great, in theory, paying only when someone clicks on an ad. How incredibly cost-effective... right? Well, that's true. Sort of. But there's a lot more to it. You can't […]
READ MOREHow to Conquer Mt. Google - And How To Know When You’ve Done It.
We get it. Google is an intricate, complicated beast that seems near impossible to tame. How do I get my site higher on Google, you've asked, perhaps a thousand times. Sometimes, it feels like Google must hate your website, and there's nothing you can do to change that. Fortunately, you can get there, with the […]
READ MOREFacebook Ads: Have You Missed The Boat?
Facebook Ads: Have you missed the boat, or is it a sinking ship? We’ve seen the hesitation a million times before. Does Facebook advertising really work? Will it bring a positive return on investment for my business? These are both valuable questions to ask. Like anything you want to be sure that you’re not just […]
READ MOREWith 2.7 billion users every month, there’s a reason why so many businesses use Facebook to attract new customers, build a following and drive up sales. If you want to run a successful ad campaign, it’s essential to know the why behind your ads. Your objective is one of the first things you’ll be asked […]
You might have heard of other businesses making impressive profits through Facebook advertising. But if you’re anything like us, you’ve got to see the results to believe it. Once you start running a Facebook campaign, how do you even know that it’s working? What are the signs of success and what are the false positives […]
Facebook Ads is a powerful advertising tool for big and small businesses in 2022. Part of the reason is because it’s the most widely used social media platform in the world with 2.91 billion active users every month. But it’s not just about the sheer numbers – it’s also the fact that Facebook gives you crucial […]
Facebook Ads will build your business. But only if you do it right. Of course, that's easier said than done. Shoot blindly and you'll end up losing money, fast. You hardly want to part with hard-earned money on a gamble. So it's important to nail your strategy before you even think about launching a campaign […]
So you've decided that Facebook advertising could be a worthwhile marketing tactic to explore for your business. Great! Now comes the fun bit. Putting together your first Facebook ad campaign can be daunting at first, but you shouldn't feel like you have to run in blind without a clue of what to […]
Facebook Ads: Have you missed the boat, or is it a sinking ship? We’ve seen the hesitation a million times before. Does Facebook advertising really work? Will it bring a positive return on investment for my business? These are both valuable questions to ask. Like anything you want to be sure that you’re not just […]
Facebook Ad Myths. While we may be familiar with Facebook Ads, there are still some common misconceptions that could do with debunking. Knowing what you can and can’t achieve may be the game-changer between how you approach your Facebook marketing strategy or even help you identify where you can get a better return on investment […]
In online advertising, there is one debated topic which still remains as hot as ever: Google advertising vs Facebook advertising. People from both sides argue passionately about which is better, swearing by one or the other. For a business owner or someone without a background in online marketing it can be really difficult to decide […]
As an advertising agency in Perth that specialises in Facebook advertising for local businesses we have a few tricks up our sleeve to ensure your investment pays off and today we’re going to tell you a few of our “not so secret” secrets. When it comes to making the most of your advertising spend and […]
It’s 2019 right? You’re sure of it! The calendar deems it so, all the newspapers are verifying it and so is your iPhone. So why is it that every time you visit your businesses website it feels like you’re transported back to 1999? There’s no more denying the fact that you, my friend, need a […]
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