The Dilate Blog: Brand Strategy
Small business doesn't mean small growth. Dare to scale with Google Ads.
Pay-per-click. Either the most exciting or daunting thing you'll ever take on. Google Ads, previously known as Google Adwords, can be an imposing investment. It sounds great, in theory, paying only when someone clicks on an ad. How incredibly cost-effective... right? Well, that's true. Sort of. But there's a lot more to it. You can't […]
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How to Conquer Mt. Google - And How To Know When You’ve Done It.
We get it. Google is an intricate, complicated beast that seems near impossible to tame. How do I get my site higher on Google, you've asked, perhaps a thousand times. Sometimes, it feels like Google must hate your website, and there's nothing you can do to change that. Fortunately, you can get there, with the […]
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Facebook Ads: Have You Missed The Boat?
Facebook Ads: Have you missed the boat, or is it a sinking ship? We’ve seen the hesitation a million times before. Does Facebook advertising really work? Will it bring a positive return on investment for my business? These are both valuable questions to ask. Like anything you want to be sure that you’re not just […]
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Website branding is one of the best ways to make your website memorable, connect with your target audience in a meaningful way and build a positive reputation. But it’s easier said than done. In this guide, we’ll walk you through the importance of website branding and the top branding tips that web design agencies use […]
Healthcare Marketing FOCUS ON LOCAL SEARCHES, SATURATE YOUR LOCAL REACH & HELP PATIENTS FIND YOU WITH THE LEADING HEALTHCARE MARKETING AGENCY IN AUSTRALIA
What is your business about and why should anyone become your next client? You already offer expert services, premium products and first class customer care, but who are you? Will people remember? More often than not in an increasingly competitive business place, clients want to know what you’re about, who you are and if you […]
If you want your business to be recognised, branding is essential. Your branding doesn’t just mean your logo – branding is how your customer base perceives you. When it comes to promoting your brand, Perth businesses need to make sure they get it right for maximum impact and long term recognition. To help you out, […]
The phone’s ringing, someone needs you to sign a form, there’s a coffee stain on your shirt that you thought you’d gotten out - yeah, we know, running your own business can be tough, if not gruelling. When some tasks come up it can be sorely tempting to cast them aside and focus on the […]
Everyone, everywhere, is swimming in videos. Youtube, the obvious heavyweight has hundreds of millions of hours worth of videos being watched every day, and even Facebook and Snapchat surpass 8 billion video views, daily. If your business is still floundering on how to incorporate videography into your marketing strategy, then social media is a great place […]
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