The Dilate Blog

With the digital marketing landscape rapidly evolving and changing more frequently than Australia’s Prime Minister, it is becoming increasingly difficult for business owners to determine which digital marketing avenues will be best to grow their business. As a Perth digital agency, we meet business owners every day telling us that they’re not where they thought […]

If you have a business in Perth then you probably have a website to help promote your business, and if you don’t, you definitely should. Whether you’re a small scale startup, solopreneur, service provider or major corporation, a website is an essential aspect of gaining visibility, growth and increasing profit. Beware though, if your current […]

You’ve just launched your business, the website is up and running, you’re taking advantage of every social media platform that’s graced the internet. You’ve been watching SEO videos on youtube to no avail, read countless blogs. You’ve been struggling to understand what the hell a google tag manager or a facebook pixel is and even […]

As any business with an online presence knows, a high ranking in search engine results is one of the best ways to boost visibility, drive traffic and increase leads for your website. If you’ve been using SEO strategies like page optimization, keyword analysis and link building, but still don’t see growth happening fast enough, then […]

Who doesn't want to make their mum proud? We'll show you how! Now that you’ve got your website up and running, the next thought you probably have is ‘how do I get more people to visit my site?’ Getting a domain and creating a website is the easy part, and an expectation in this current age, […]

We currently reside in an age where digital media is at the helm, with an increasing number of people browsing the internet for information, entertainment and more importantly, connection. With the internet, distances are covered instantaneously with connections being made across the globe. In the past decade, social media has climbed its way to the […]

Youtube has really grown as a social networking platform in the past decade. Considered to be a top tier form of social media alongside giants like Twitter and Facebook, Youtube revolutionises ads with video marketing. With a wide reach of over 30 million visitors every day worldwide, it provides a great opportunity for your brand […]

With an oversaturated market, it can be difficult to make your business stand out from the rest. Branding therefore becomes centrally important to getting your voice heard, and a memorable logo is a great way to get your brand name out there. But, did you now their is more than one type of logo? When […]

In the digital age there are many new ways for businesses to effectively advertise to their target market, yet probably the most direct and effective is Paid Advertising. You may have heard of Paid Advertising referred to sometimes as PPC (pay-per-click) marketing, SEM (search engine marketing), or CPC (cost per click) marketing, and its most […]

When looking at popular and most used marketing strategies, email marketing continues to be on top of the list. Studies show email has a median ROI of 122 percent; this is more than four times higher than other top strategies, including social media. In addition, HubSpot reports 86 percent of consumers want to receive emails […]