The Dilate Blog

To run a business in a digital era you need a solid digital marketing strategy, which will make a world of a difference for your business growth. Having a great digital marketing strategy is how you can improve brand awareness, increase quality of traffic and drive better revenue. Basically, get your brand out there in […]

When you blend the power of SEO with high-quality and engaging content, magic happens. Your online presence goes through the roof, organic traffic starts flowing in, and your brand becomes the talk of the town. In today's digital landscape, where competition is fierce and attention spans are barely attentive, businesses must employ effective marketing strategies […]

In today's digital jungle, where everyone's fighting tooth and nail for customer attention, it's crucial to find ways to stand out from the crowd. And guess what? Together, PR and SEO become a powerful dynamic duo for generating incredible results for your business. We know what you're thinking: PR and SEO are like two separate […]

In 2023, where time and resources are scarce and the internet is all about content, blogging can be your secret weapon to boost your business visibility.  Any business in any industry can and should be writing blogs. Millions of people are searching for something on Google everyday. From “how many bananas are too much?” to […]

Knowing if your SEO is working for your website is a little complex at first, especially if you don’t know what to look for. Yet as you are aware, SEO is crucial for your online presence because it helps you reach a larger audience, drive more traffic to your website, improve visibility and is a […]

We are well into 2023, and companies are facing new and unique challenges when it comes to marketing their products and services. The digital landscape is ever-changing and evolving at high speed, especially given the advancement of AI technologies such as ChatGPT. So, it's no longer enough to rely on traditional marketing techniques alone. Keeping […]

How often do you buy or use something online without feeling sure that it's a good choice? Very rarely, if at all, right? As consumers, we decide to make a purchase when we feel confident in our decision. Therefore, if businesses want their customers to take a particular action, they need to make their customers […]

Things can get pretty hectic when running a business. It’s tough trying to keep up with all the tasks, long to-do lists and managing your people all at the same time. In today's fast-paced business environment, productivity is the key to business success. As a business owner, manager, or team leader, it can be overwhelming […]

It seems pretty standard to prioritise revenue growth in business because the point is to bring in money, right? Without revenue coming in, a company will struggle to survive, and end up failing. Yet, the #1 mistake businesses make is when they focus only on revenue as a business growth strategy instead of considering the […]

Lead generation has always been a critical component of a good marketing strategy.  Salespeople are ready to pick up the phone, make those calls and follow-ups and close the sales to reach their targets.  Internet usage has grown exponentially in the last couple of years. Many businesses decided to invest in their online presence. Potential […]