The Dilate Blog

SEO is an integral part of any digital marketing effort, and any online marketer knows that we must always be ready to adjust our perspective with the constantly changing world of internet & SEO. Often SEO marketers have a slight sense of trepidation when going against Google, but most of the SEO strategies that applied […]

Research shows that twelve times more text messages are sent compared to Facebook messages each day. Text messages are still more popular than Tweets, with up twenty times more texts sent on an average day. The continued popularity of texts has meant that there has never been a better time to implement SMS marketing. Service […]

With ecommerce website design tools becoming more available and inexpensive, many people make the mistake of assuming that it is easy to create a great ecommerce site. However, a professional ecommerce web design has a number of features which tie the design together and improve the user experience. Here are just five features your site […]

If you made a list of the top Pizza companies in Australia, it’s highly likely that Domino’s would be up there at the top. A quick Google search shows that Domino’s has 640,500 searches per month- whereas their closest rivals Pizza Hut gets just 334,100 searches by comparison. This does not equate to direct sales, […]

As you go about your day-walking down the street, reading the paper, grocery shopping- you are exposed to anywhere between an estimated 3000 and 20,000 advertisements, ranging from labels on products to billboards and pamphlets. And, like a three year old with chicken pox, we have become so overexposed that we have become immune. That’s […]

The Dollar Shave Club has been the subject of numerous case studies since its startling conception in 2012. They launched with a viral video that attracted over 12,000 new customers in only 48 hours. By 2013, the company had grown their customer base to over 330,000, and it looks like they will generate over $140 million […]

As digital marketing gurus, we know a thing or two about how to make your online campaign valuable and powerful, and we know that one of the best ways to maximise customer interaction and sales is by connecting with them on an emotional level. With so much digital content readily accessible, from videos and images, […]

“The Iconic” is a trailblazer in online shopping, giving us a chance to sit back and look at the factors which they are getting right- and how we can use that to help out your online retail business. Here are four of the things that stand out most, and have helped to createone of the […]

When it comes to hiring a creative agency, Perth business owners may be tempted to cut a few corners and save a few dollars. However, this is likely to be a costly mistake and here are three fundamentals why you need to hire a digital creative agency. GOOD DESIGN = GOOD BUSINESS Beautiful houses can’t […]

SEO is a dynamic industry which requires a keen eye and strong attention to detail, especially when making on-page changes, performing new off page activities or developing link-building strategies. Search Engines are getting smarter by the day and SEO marketers are ever increasing the amount of time and investment in constructing an effective SEO plan […]