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Seven Important Lessons on Life and Success from Elon Musk
If you’re looking for your real world superhero -someone to look up to, minus the cape and stockings- look no further, because we can tell you now that nobody in the 21st century can even come close to Elon Musk- progressive thinker and debatably the most astounding and influential man of today. Haven’t heard of him? Well, okay, maybe you’ve been living under a rock. In that case, let’s get familiar with his list of amazing achievements and jaw-dropping technological…
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Microsoft Has Swept Up LinkedIn - What You Need To Know and How Your Email Habits Could Be Affected?
Image Credit : Digital Eye Media With a sense of trepidation, the office here at Dilate Digital is curious about Microsoft’s recent acquisition of LinkedIn- its largest to date, at over $26 billion. This isn’t exactly a new tactic of Microsoft; they attempted to purchase Facebook in its formative years, with the hopes of catching up to Google in online advertising- the customer database was ballooning, and the opportunity would have been just right had Zuckerberg accepted their offer. So,…
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Ten Powerful Rules Behind Social Media Marketing You Should Know
The power of social media marketing cannot be understated, with anyone now being able to turn their name into a household brand by expanding their audience across millions of streams and devices. So how can you tap into this exciting new medium? There are many ways to use social media, and many platforms to choose from, but there are a few simple rules and tools to remember along the way. What Is Social Media Marketing? The use of online social…
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Warning Signs That You Need To Invest More Into Your Online Marketing
There are plenty of business owners and executives who are a step away from their marketing team, and can’t understand the costs that come with a powerful and well-structured campaign- especially in digital marketing. With the scope of research and tactical efforts now required, the tightening of purse strings can mean less visibility/ customers/ sales/ money- so your money ‘saved’ on marketing has now cost you even more than before. 1) The Competition Is Leaving Your Behind This can be…
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Top 4 Fundamentals of Best Web design from a Perth Digital Marketing Agency
Seeing as we are a team of website design and development specialists, it seems appropriate to give all of you aspiring web designers or start-up owners a crash course in web development. After all, once we were all young grasshoppers too. We sat back and thought about what any budding designer should be aware of- and it turns out, there’s a lot. With so much competition for online attention, you have to know how to be the creaky gate to…
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Top 7 Tips to Guide You through Expanded Text Ads
Expanded text ads are descending on us- are you ready? Google has now bestowed on us the opportunity to include twice as much text (yes, you read that right), and so we’re all back to the drawing board to find ways to maximise our new text ad formats. Don’t get left behind on this one- luckily for you, we’ve already been doing our homework, and we were always those kids at school who let everyone copy our notes. Here are…
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Finding the right Adwords Reporting Software for our Results Based Agency.
Keeping a keen eye on budgets and expenditures is critical to any digital agency. Over-spend and your clients will be annoyed; under-spend and it could affect the results, ROI, or your campaigns. If you’re using paid-advertising- think Adwords, Bing Advertising, social media advertising, remarketing- then you need to have the sharpest tools in the shed to analyse and succinctly display your results. While a lot of these channels may offer robust and intuitive dashboards for managing both performance metrics and…
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Why Your Emails Are Being Ignored And What You Can Do About It?
As digital marketing changes and grows, it’s becoming harder to guarantee interaction from your online audience, and easier to fall between the cracks. With this in mind, how can you stop your email marketing from ending up in the trash? Nobody likes wasting time and effort, but if you’re not approaching your email marketing correctly, odds are that you’re doing just that! From planning, to execution, to follow-up, there are some critical steps along that way that you really can’t…
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10 Best Features That Facebook Announced At "F8" Conference 2016
The annual Facebook Developer Conference was held this year in San Francisco, and Mark Zuckerberg had the interest of the masses with the details of Facebook newest thrilling features and most exciting announcements. After reaffirming his commitment to the constant progression of the leviathan social media network, with a thorough emphasis on “developing a family of apps to share anything they want with anyone.”, he reminds us of Facebook’s trailblazing role in our modern times. After all, if anyone can…
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Why do I Need a Digital Marketing Company Anyway?
For some people, online marketing for businesses is a walk in the park. Just like how some people love long runs, or play piano- once you enjoy or understand something it starts coming naturally. For most people, such as business owners, digital marketing is a skill they need infrequently, but when the time arises they need it to perform at its peak. If you work at a digital marketing agency, you are using these skills every day, and are constantly…
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