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Why Your Emails Are Being Ignored And What You Can Do About It?
As digital marketing changes and grows, it’s becoming harder to guarantee interaction from your online audience, and easier to fall between the cracks. With this in mind, how can you stop your email marketing from ending up in the trash? Nobody likes wasting time and effort, but if you’re not approaching your email marketing correctly, odds are that you’re doing just that! From planning, to execution, to follow-up, there are some critical steps along that way that you really can’t…
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10 Best Features That Facebook Announced At "F8" Conference 2016
The annual Facebook Developer Conference was held this year in San Francisco, and Mark Zuckerberg had the interest of the masses with the details of Facebook newest thrilling features and most exciting announcements. After reaffirming his commitment to the constant progression of the leviathan social media network, with a thorough emphasis on “developing a family of apps to share anything they want with anyone.”, he reminds us of Facebook’s trailblazing role in our modern times. After all, if anyone can…
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Why do I Need a Digital Marketing Company Anyway?
For some people, online marketing for businesses is a walk in the park. Just like how some people love long runs, or play piano- once you enjoy or understand something it starts coming naturally. For most people, such as business owners, digital marketing is a skill they need infrequently, but when the time arises they need it to perform at its peak. If you work at a digital marketing agency, you are using these skills every day, and are constantly…
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6 Best Tips To Design Effective E-Commerce Website
If you’re running a business with an online shopping facet, you’re going to find out pretty quickly how effective your web design is. For example, if your ads are getting a lot of clicks, but you’re yet to close the sales you projected, your website could be letting you down. You could be losing customers without even being aware there’s a problem, and a lot of newbies to the ecommerce game are left,high and dry. But don’t forget; there’s plenty…
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Perth Videography Needs Some Serious Attention From You
Ah, videography. Otherwise known as the plague. Videography is one of the most effective ways you can get your message across to your target customers, but is largely avoided by many Perth businesses. What is it, you guys don’t like communicating efficiently with your audience? Too scared to show the personality of your business? If either of these apply to you, you should know that these are what your audience want if you’re to maintain any sense of brand loyalty…
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The Worst Advice We've Ever Heard About Adwords
Adwords can be a difficult terrain to navigate, even for the most seasoned of digital marketers among us. So it definitely doesn’t help when you hear inaccurate -or worse, damaging- advice being dished out, and unwittingly accepted and implemented by amateur online strategists, or SEO agency rookies. We’ve heard a few ‘tips’ which have raised eyebrows, and have taken it upon ourselves to set the record straight. If you’re new to SEO and Adwords, or you feel like you’re going…
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5 Handy Time Management Tools For Your Social Media
These days, most businesses appreciate that social media can be the successful marketing platform for their products and services online. However, managing social media content and followings can be time-consuming and frustrating, even for the best of us. Fortunately, there are a number of tools available to help to automate this process and give you back time to concentrate on your core business. 1. Social Inbox: This tool is compatible with Facebook, Google+, LinkedIn and Twitter. The Social Inbox design…
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3 SEO Mistakes You're Probably Making
To stay at the top of your SEO game, you have to know the rules inside out. Your SEO strategy is what ensures that Google will promote your content to browsers who are searching terms in your niche, and it’s time to learn how to play-otherwise you’ll strike out. SEO has changed and transformed time and time again over the last few years, so if you haven’t cast an eye over your SEO strategies for a while, you’re probably making…
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Choose The Right Host For You- Here's How
If you’re looking at developing a webpage, you’ve probably noticed the varying prices of hosting. With some packages coming in with little or no cost, it can be difficult to tell what makes the pricier ones worth the money or the cheaper ones worth the time. Hosting is the space where your websites data is located, and displays your website on the world wide web- like when your host pulls out your seat for you at the dinner table, and…
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6 Reasons Why You Should Be Using Facebook for B2B Marketing
Everyone knows the value of using Facebook in their everyday lives; to stay in touch with colleagues, family, and friends. However, many people still overlook Facebook as a marketing tool- although Facebook is a fantastic platform for marketers. Here are seven reasons to get you inspired about your B2B marketing on Facebook, and how you can watch it become an integral part of your strategy. 1. Facebook Usage is Common place As one of the oldest established social media networks, Facebook…
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