The Dilate Blog

Everywhere you look, there are people scrolling through smartphones or taking a sneaky break at work to check what they’re missing on Facebook. Yes, social media is big business and it’s smart for business owners to take advantage of this through clever marketing. Using Facebook advertising is an effective way to use social media to […]

What’s that? You have plenty of visitors to your website? That’s great! However, it’s often not particularly helpful when it turns out that those visitors are taking a look around and then promptly leaving the site without actually completing an action such a purchase or enquiry. That’s where conversation optimisation for your Perth business comes […]

In the digital age, search engine optimisation (SEO) is essential for every Perth business as it’s all about getting you to the top of search engine results. Potential customers are impatient and being front and centre in the search engine results means that you’re more likely to get clicks to your website. Today, we’ll take […]

It’s important that you give your business website the edge and pay-per-click (PPC) advertising is a great way to give your brand visibility above the competition. If you approach a Google Ads agency in Perth or anywhere else, they’ll be very likely to give you a gentle (or not so gentle) push towards promoting your […]

There’s a reason – or, to be honest, a lot of reasons - why WordPress is used by millions of websites worldwide and why digital marketing consultancy companies turn to this platform as the number one option when it comes to a content management system (CMS) for their clients. Gone are the days when WordPress […]

The phone’s ringing, someone needs you to sign a form, there’s a coffee stain on your shirt that you thought you’d gotten out - yeah, we know, running your own business can be tough, if not gruelling. When some tasks come up it can be sorely tempting to cast them aside and focus on the […]

Have you been pouring your efforts into social networks such as Facebook, but still wringing your hands wondering where the results are? You’re not alone - more and more marketers are struggling with the hoops that Facebook set, but it seems that there is a new ally for Perth content marketing experts who know where […]

There are plenty of nifty tricks and strategies that you can implement to boost your rankings, from long-tail keywords to meta-data, but page speed is one that even the best SEO company should be honing in on. For the user, page speed can make or break an experience. About 47% of people expect their page […]

Certain books will always hold a special place in our hearts. Whether it’s in an old paperback, your Kindle, or your diary, a book can crawl into your heart and mind like nothing else can. If you really want to set your soul on fire with something, read a book about it. If you’re looking […]

Image Courtesy - https://www.contentfac.com/facebook-marketing-strategy-do-this-not-that/ Facebook, the global omniscient, has made some key errors in calculation that have advertisers watching their Facebook marketing metrics very closely. We know how easily there can be problems in the tech world - sometimes it’s hard to know if we’re developing the technology or if we’re all just trying to keep […]