Digital Marketing Perth: Should I Work With a Digital Marketing Company?
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Digital Marketing Perth: Should I Work With a Digital Marketing Company?

Digital Marketing Perth: Should I Work With a Digital Marketing Company?
August 13, 2018 Bodie Czeladka

Digital Marketing Perth: Should I Work With a Digital Marketing Company?

The landscape of marketing has changed over the past decade with the rise of the digital age and social media alongside it. More and more people are sharing and reposting content online through sites like Facebook, Twitter and Instagram. As a business who has a service or product, it is a good idea to go where the crowd is to extend your reach.

Having an online presence is crucial for businesses in this day and age. Customers and potential customers expect brands to have an online presence that they can engage and connect with. It’s imperative almost to cover all bases across all platforms from having a website, a Facebook page, a Twitter account, Snapchat, Instagram etc. Being proactive with digital marketing helps boost your brand and ensure a healthy ROI. But it isn’t as simple as just having a website or posting content every once in a while. A brand presence is a delicate thing and requires a bit of strategy to maximise leads. This is where hiring a digital marketing company comes into play.

Digital Marketing Perth

While it may be tempting to try and handle it all on your own, you, as a business owner have plenty on your plate already. To handle everything a digital marketing agency does, you would need to hire a marketing manager, graphic designers, copywriters and web developers. Why go through all the trouble of trying to assemble a team when you can work with a digital marketing agency that has all these skills under one roof? Going straight to a digital marketing company like Dilate Digital would be the most cost effective choice.

A digital marketing company or agency will handle all aspects of digital marketing for your business from handling social media, build relationships with local businesses to help promote your product or service; whatever you need to gain conversions and maximize leads. Not only that, they’ll have the technical knowledge to update and improve your company’s website. Digital marketing takes a highly focused, targeted approach to handling consumers, zoning in on specific demographics that are interested in what your business can offer.

At Dilate Digital, we believe in client satisfaction. We will work with your budget, offering a consultation service for smaller budgets through to a full-service marketing package for bigger ones. We are completely transparent in our services, providing our clients with a detailed financial map on how the budget will be utilized efficiently. As an outcome-based digital marketing agency Perth, we aren’t fixated on short term increases in traffic and likes. We actually care about growing your business and helping it flourish through gaining leads, conversations and sales. We believe that every business is unique and will work with you towards designing and implementing effective marketing strategies to help boost your ROIs.  Call us today at 1300 DILATE (that’s 1300 345 283) to book a consultation session with our highly experienced team.

In the digital age there are many new ways for businesses to effectively advertise to their target market, yet probably the most direct and effective is Paid Advertising. You may have heard of Paid Advertising referred to sometimes as PPC (pay-per-click) marketing, SEM (search engine marketing), or CPC (cost per click) marketing, and its most popular form would arguably be Google AdWords with over 75% of the search share market conquered. Sounds complicated, but really the process is simple. Firstly, people use keywords to search for specific services or products they are after, and if those keywords match the chosen keywords of your paid ad, it’ll appear next to or above organic Google search results. This helps to increase the chance of traffic being directed to your website by guaranteeing you a spot at the top of the search results page. Which is a massive boost when you consider the statistics that most users don’t look at more than the first 5 listings on a search engine results page (SERP). So, with all that in mind let’s look at some of the pros and cons of using Google AdWords to help you determine whether this is the right advertising channel for your business..
True digital at heart; Director of all things wonderful at Dilate Digital, with an advanced understanding of digital marketing and new software applications. Gadget-geek, surfer, husband and father who enjoys anything away from the concrete jungle!