The Dilate Blog

Is it a bird? Is it a plane? No, it's Google's new update! Have you noticed how intuitive Google's search results have become recently? No, this isn't because of some outer force in the universe. It's simply the new algorithm that has recently rolled out. Introducing Google BERT.  It focuses on the users themselves and […]

Did you know that around 75,000 searches happen on Google every second... that's 4,500,000 searches a minute! With Google being the biggest search engine, it's no surprise that Adwords plays a massive role in the digital marketing space.  PPC (pay-per-click) campaigns have been a crucial part of the success of hundreds of our clients every […]

Simply because you've taken the initiative to register a domain and build a website doesn't necessarily mean you've set yourself up for digital success. In fact, those are just the bare bones of what you need for a shot at online success. Stopping there will only guarantee monthly registration and hosting fees. Yep, that's gonna […]

As a PPC Agency that specialises in Adwords for Perth businesses, we’ve seen EVERYTHING that an AdWords campaign can throw at you. We’ve seen the highs, the lows, and the in-betweens. Luckily for us, we have the good fortune of seeing far more highs than lows these days and that’s because (as most great philosophers […]

Exciting times are upon us Google fans! Recently an announcement was made regarding the update to the rel=”nofollow” link attribute, and guess what? They have added not one, but two (!) new attributes that might help amp up your optimisation efforts —the rel=“sponsored” and rel=“ugc” link attributes. While these updates have stirred up some well-deserved […]

What do you do when you’re in need of information about a certain topic, product or service? Do you head to Facebook, Instagram, the library or the latest billboard to get your information? No. You, along with the rest of us who exist in the digital era head to everyone’s favourite search engine, Google. No […]

Ah, the relentless pursuit of driving traffic to your website. There are one million strategies to drive traffic, and yet we can never seem to drive enough, am I right? Well, we’re SEO service specialists here in Perth and we’re going to list the 14 most lucrative strategies you can implement into your business growth […]

So you want to improve your website's design but don’t really know where to start or how to improve it? Well, you’ve come to the right place because we’re going to explore all the top ways to improve your website’s design. Not all website improvements are created equal though, some things are more critical to […]

Let me guess, you told yourself at the start of this year that you were going to grow your business to new heights in 2019. You told yourself you were going to invest the time, money and energy necessary to bring your business to its fullest potential. But it’s now September, and you’re only just […]

There are so many elements to alluring web design that should be considered during the design process. Not to put a downer on your day but if you’ve spent thousands of dollars curating the most beautiful website for your business but it hasn’t been effectively designed with the user in mind, it will have been […]